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Privacy Policy

Last Updated: November 11, 2025

1. Data Controller

Responsible Party:
ZÉL Longevity
Owner: Sven Micklitz
Lunaweg 7b
70565 Stuttgart, Germany
Phone: +49 (0) 176 8051 7967
Email: info@zel-longevity.com

2. Information We Collect

2.1 Information You Provide

• Contact: Name, email, phone
• Billing: Shipping & billing address
• Payment: Credit card (processed by Stripe)
• Account: Username, password, preferences
• Communications: Messages to support

2.2 Automatically Collected

• Device: IP address, browser, OS
• Usage: Pages viewed, clicks, time spent
• Location: General location from IP
• Cookies: See Section 6

3. Legal Basis (GDPR)

We process your data based on:

• Contract Performance (Art. 6(1)(b) GDPR): Order processing, delivery
• Consent (Art. 6(1)(a) GDPR): Marketing emails, cookies
• Legitimate Interest (Art. 6(1)(f) GDPR): Fraud prevention, analytics
• Legal Obligation (Art. 6(1)(c) GDPR): Tax records, compliance

4. How We Use Your Data

• Process and fulfill orders
• Send order confirmations & shipping updates
• Provide customer support
• Send marketing emails (with consent)
• Improve website & products
• Prevent fraud & abuse
• Comply with legal obligations

5. Data Sharing

We do not sell your data. We share with:

• Payment: Stripe, PayPal
• Shipping: USPS, FedEx, UPS
• Email: Mailchimp, SendGrid
• Analytics: Google Analytics
• Hosting: Netlify, AWS

All processors are GDPR-compliant with Data Processing Agreements (DPAs).

6. International Data Transfer

Important: As a German company serving US customers, your data is transferred between EU and USA. We use:

• Standard Contractual Clauses (SCCs)
• GDPR-compliant processors
• Adequate safeguards per Art. 46 GDPR

7. Cookies

Types of Cookies:

• Essential: Shopping cart, checkout (no consent needed)
• Analytics: Google Analytics (requires consent)

Manage cookies via browser settings. Disabling may affect functionality.

8. Data Retention

• Account: Until deletion requested
• Orders: 10 years (German tax law)
• Marketing: Until unsubscribed
• Analytics: 26 months (Google default)

9. Your Rights (GDPR)

Under GDPR, you have the right to:

• Access: Request copy of your data (Art. 15)
• Rectification: Correct inaccurate data (Art. 16)
• Erasure: Request deletion (Art. 17)
• Restriction: Limit processing (Art. 18)
• Portability: Receive data in structured format (Art. 20)
• Object: Object to processing (Art. 21)
• Withdraw Consent: For consent-based processing (Art. 7(3))
• Lodge Complaint: With supervisory authority

To exercise rights: Email info@zel-longevity.com

10. California Privacy Rights (CCPA)

California residents have additional rights:

• Right to know what data we collect
• Right to delete personal information
• Right to opt-out of sale (we don't sell data)
• Non-discrimination for exercising rights

Contact: info@zel-longevity.com with "California Privacy Rights"

11. Data Security

We implement:

• SSL/TLS encryption
• Secure payment processing (PCI DSS)
• Regular security audits
• Access controls & authentication
• Employee data protection training

However, no internet transmission is 100% secure.

12. Children's Privacy

Not intended for under 18. We don't knowingly collect children's data. Contact us if you believe we have: info@zel-longevity.com

13. Supervisory Authority

You have the right to lodge a complaint with a supervisory authority:

Germany:
Der Landesbeauftragte für den Datenschutz und die Informationsfreiheit Baden-Württemberg
Lautenschlagerstraße 20
70173 Stuttgart, Germany
Website: www.baden-wuerttemberg.datenschutz.de

14. Changes to Privacy Policy

We may update this policy. Changes effective upon posting. Significant changes notified by email. Continued use = acceptance.

15. Contact

ZÉL Longevity
Sven Micklitz
Lunaweg 7b
70565 Stuttgart, Germany
Phone: +49 (0) 176 8051 7967
Email: info@zel-longevity.com
Web: zel-longevity.com

We respond to inquiries within 30 days (GDPR requirement).